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Red Puppy Appeal 2008 Media Pack

This year's Red Puppy Appeal is on from 4-6 April and we need your help to raise over $1 million.

The Red Puppy Appeal is all about giving power to the puppies so, as guide dogs, they can empower blind, deafblind and vision-impaired New Zealanders. You might have seen our puppies around - they're the ones in the red coats that guide dog puppies in training wear.

Thousands of volunteer collectors will be out and about in shopping malls, supermarkets and CBDs throughout New Zealand on Friday, Saturday and Sunday (4-6 April 2008) to raise funds for the RNZFB's Guide Dog Services. Our appreciation for everyone who lends a paw during the appeal knows no limits and we are always in awe of the time and money that you give to our appeal.

This year's media pack, features guide dog puppy Stella and the information within the pack includes:

  • Guide dog handler and puppy walker profiles
  • Puppies by Numbers - key red puppy facts
  • The Guide Dog Journey - what it takes to make a guide dog

You can access a word document or a pdf version of the media pack below:

Red Puppy Appeal Media Pack 2008 (Word, 144 KB)

Red Puppy Appeal Media Pack 2008 (PDF, 285 KB)

A photo of Red Puppy Stella.